Redesign demo: local roofing website
A self-initiated demonstration of how an outdated small-business site can be modernised. The before is a fictional, deliberately dated example, not a real company.
Desktop & mobile
One design, every screen.
Reliable roofing, repaired and replaced.
Licensed and insured. Free written estimates. Serving your local area.
Request a quoteReliable roofing, repaired and replaced.
Request a quoteBefore & after
The transformation.
Drag the handle to compare the fictional dated site with the redesign.
Reliable roofing, repaired and replaced.
Licensed and insured. Free written estimates. Serving your local area.
Request a quote*** Welcome to Ridgeway Roofing ***
Established years ago. Call us today for all your needs. We do many services in the area and surrounding areas.
Lorem services roofing repairs gutters shingles tile flat chimneys leaks inspection free estimate licensed insured call now click here to learn more about our company history…
Phone: see footer · © 2009
Drag, or use the arrow keys. The “before” is a fictional, deliberately dated example.
Before
- — Fixed-width layout that does not fit phones
- — Tiny, low-contrast text
- — Phone number buried in the footer
- — Uncompressed images slow the page
- — Cluttered navigation with 12 items
After
- ✓ Fluid layout from 320px upward
- ✓ Readable type and strong contrast
- ✓ Click-to-call in the header
- ✓ Optimised, correctly sized images
- ✓ Five clear navigation items
Features
What the site includes.
- Responsive layout
- Visible contact actions
- Optimised images
- Clear service structure
Design decisions
Why it looks and works this way.
Keep the content, fix the structure
Existing services and copy are reorganised rather than rewritten from scratch.
Mobile fixes first
Navigation and tap targets are corrected before visual polish.
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Want something like this for your business?
Tell us about your website or your advertising. We will reply by email with honest next steps — no pressure, no jargon.